
I could not be happier with my experience with Brad at Firston Media!! I contacted him from a word of mouth referral from another Posture Therapist to help me set up a membership area of my website. I went ahead and hired him to convert the front end of my website to Wordpress as well. I’m in the US so we couldn’t talk on the phone, but Brad was quick to hop on Zoom calls for any communication that could not be done over email. He always came to our meetings extremely prepared. He had all the conversion fees prepped from pounds to American dollars which really impressed me at our first meeting. He was quick to respond to emails and make any adjustments to the website as we went. He was so fast, he was waiting on me for all the content because his part was done! I don’t outsource often, but I’m sooooooo glad I outsourced my website to him. I tell all my clients and Posture Therapist friends about his work just in case they ever need his services. He is also just a really personable guy!
Rachel Marek - Precise Posture Founder
Rachel came to us wanting to refresh her existing website, giving it more of an identity as well as a clearer focus for clients both new and returning. The first focus of the project was to build the front end of the website, with one of the key focuses being explaining clearly what Postural Alignment Therapy is and why prospects would benefit from it.
Rachel wanted a system that would take care of onboarding and payments for her, without requiring her to spend time setting up new accounts, chasing payments or organising paperwork. The website allows prospects to select the membership that suits them, create their account and setup their recurring payments automatically. With all onboarding and payment collections being handled, as well as missed payments and account queries taken care of automatically by the back end system.
The system allows Rachel to sell spaces for upcoming classes as well as ones that have already been. Rachel is able to load on future classes and take bookings and payments upfront as well as selling classes that have already taken place or are pre-recorded. Once a class is purchased the class is shared privately with the customer, allowing Rachel to continue to generate income from classes after they have taken place.
The website comes complete with a back of house membership area, allowing Rachel to sell memberships to her website. This area houses members only content as well as all previous classes that incentivises recurring monthly revenue over ad hoc purchases.
The new member journey is taken care of automatically through a series of automated emails and specifically designed landing pages. Giving members the best first impression whilst minimising the amount of emails and queries that Rachel has to respond to.
We've been lucky enough to work with a number of Postural Alignment Therapists and Therapists from other disciplines, so we understand the customer journey and how we can support you in moving aspects of your business online. If you'd like to just have a chat with us about how we might be able to help, please get in touch we'd love to speak to you. Even if we don't end up working together, if can be so useful to just bounce ideas off of someone a little bit different!
Precise Posture is a Postural Alignment Therapy business operated by Rachel Marek over in Washington. Rachel’s business at the time was working out of a physical location with clients on a 1:1 basis in person however wanted to start transitioning her business online. Postural Alignment Therapy & more specifically the Egoscue method is a form of Postural Therapy that really can work well online so we were really excited to help support Rachel in making the transition.
Rachel already had a website however it was dated, was focussed on in person services and didn’t give Rachel the tools required to run an online business. We started out with a complete redesign of the website front end, focusing on making sure that it was clear to the customer that Rachels services were online, whilst explaining the benefits and pushing to conversions.
The website comes complete with automated client onboarding, payment management and a members area that gives more value to members outside of their virtual posture therapy sessions. Rachel is also able to sell spaces to her online classes as well as pre recorded classes. We’d love to know what you think about the outcome!
ClientPrecise PostureServicesWebsite Build, Backend Systems, Membership AreaYearJuly - Aug 2020Linkwww.preciseposture.net
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